Written communication in western society takes many forms and to be effective, it needs to be clear, unambiguous and in language that suits the medium and target audience. Modern technology has brought with it myriad channels of communication, all of which have their own style and imperatives. Getting your message across is therefore an expert business and Norris Management Ltd is there for you to provide a personal service to copy write your web site, write articles, reports, or look after your newsletter.
Four good reasons for using Norris Management for delivering sparkling prose for your promotional literature; whether it be newsletters, reports, blogs, marketing leaflets or web sites:
1.
Are you finding that writing articles for your business newsletter or your Blog are chore and you lack inspiration?
2.
Are you being chased by your web site designer for copy and you can’t find the time or the inspiration?
3.
Is your web designer great at layout but lacking in the GCSE English Language department?
4.
Do you need effective and original work that is not simply a re-write to satisfy new Google Panda?
Phase 1 – Get into the customer’s mind! Whilst we are quite capable of writing articles blind on a wide range of technical and general subjects, we strongly believe that this is an inefficient process with many re-writes and growing customer frustration with each re-write. Therefore, when writing for a client for the first time, it is important for us to get to understand at the outset, the objectives and facts of the work and the style required Phase 2 – Prepare the Copy for final approval Having established the style and approach acceptable to the customer and using our skill and wide knowledge, we prepare a final draft for discussion with the customer (and his web designer where appropriate). Phase 3 – Sign Off We finalise the web site wording in liaison with the customer’s web designer to provide a web site that is optimised for maximum impact on the Internet.
How We Work - Web site Copy
Whilst the circumstances vary widely from customer to customer, the basic three phase process applies with the exception perhaps that copy would be subject to layout requirements and restrictions. Regular contributions need to be given more care at the start of the relationship with each customer as it is vital that a measure of mutual trust is built up so that subsequent offerings are delivered with the minimum of customer’s intervention and with minimal re-drafting. Care taken at the outset to align style and the knowledge base will save the customer money in the longer run.
Overview
Reasons to Use Our Services
Creative Writing Services - in detail
How We Work - Articles & Newsletters
Our Portfolio - Web site Copy
Our Portfolio - Newsletters & Articles
This is a feature to support our excellent copy writing credentials. We work hard to bring to you a whole range of our back number articles and newsletters that we have written. You are welcome to post comments should you feel strongly about each topic